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Take 5: Keeping up with Technology

by Editorial Staff--South Jersey Biz

When dealing with the kind of technology that seems to be updating every single day, it can feel overwhelming at times. As Timothy M. Jennings, president of Telecorp Inc., puts it, the advancements seem to move at speeds only NASCAR drivers can relate with. However, by keeping his tips in mind regarding these top trends, you’re sure to stay ahead of the curve.

1. Cloud computing. There is an entire menu of hosted products available to your business. Access, security, mobility and storage requirements are just a few reasons businesses are moving to the cloud. It offers everything from offsite servers and software applications to complete IP telephone systems. These are all great ideas when designed properly; but keep in mind, most of these solutions are custom fit to your specific needs. In some cases, cloud solutions just aren’t a good fit.

2. Tablet computing. Choosing between an iPad and a Microsoft tablet is like picking apples and oranges. The truth is, these devices are being updated faster than we can learn how to navigate them. My advice is to buy what you need, not the latest model.

3. The smartphone. The digital anchor, as I like to call it, is still one of the fastest-developing tech devices. They have made it possible to run your business right at your fingertips from a device that fits safely in your pocket. With companies like Apple, Samsung and Motorola battling to be first with cutting-edge applications and cellular speeds advancing daily, there’s no telling what’s next.

4. Public WiFi. Recently, Comcast rolled out a program that will allow you to access their Xfinity WiFi network anywhere they have available access points. Essentially, they are using their wireless gateways to broadcast two separate signals. This will allow you to sign in wherever you go with your own credentials and provide security for the hotspot owner. This is a huge step in the world of WiFi and will likely change the way many carriers view it moving forward. This is definitely a game changer.

5. Social Media. As I check in to our Facebook page, I see posts ranging from puppies to politics. Most of all, I see businesses connecting with clients, colleagues and prospects. In 2013, it’s an absolute must to have a social media plan. These days, a website is just a home base. Virtual viability is going to come from your interaction on sites like Facebook, Twitter and LinkedIn.

Published (and copyrighted) in South Jersey Biz, Volume 3, Issue 6 (June, 2013).
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